Content ROI Calculator

Estimate the potential value of a blog post, landing page or content campaign over a chosen period.

Value is broader than sales

“Value per conversion” can represent a sale, qualified lead, signup or another outcome with a defensible business value.

Calculation currency

Total content costExpected monthly organic visits

Conversion rate %Value per conversion

Evaluation period (months)

ESTIMATED CONTENT ROI—

Monthly value—

Total value—

Net value after cost—

Conversions / month—

This is a scenario model, not a traffic or ranking forecast. Organic visits and conversion performance are uncertain.